User blog comment:Kaloneous/Mass Effect 3 Ending DLC Denied and PAX/@comment-4043223-20120326033756/@comment-1341687-20120326034520

Marketing ploy was one of the first things I jumped to, But the right thing (if true) would have been to own up to it but that isn't really an option anymore. So if true the next best logical and right thing is that after a DLC (if) comes out is to own up to it then. After sales of course. It is a business.